2012 Global Marketing Conference at Seoul

Subject Globalization and Marketing Performance
Date July. 19-22, 2012
Venue COEX, Seoul, Republic of Korea
Conference Co-Chairs David Bell (Wharton School, USA)
Ikuo Takahashi (Keio University, Japan)
Leslie Davis Burns (Oregon State University, USA)
Udo Wagner (University of Vienna, Austria)
Kennth R. Deans (University of Otago, New Zealand)
Program
July. 19 (Thur.)


13:00 - 15:00 Industry Tour: Lotte Department Store and Lotte Mart

16:00 - 17:30 Industry Tour: NCSOFT

16:00 - 20:00 Registration

18:00 - 20:00 Reception
                    Sponsors: Aalto University School of Economics
                    Taylor & Francis



July. 20 (Fri.)

08:00 - 12:50 Academic Sessions

14:00 - 18:50 Academic Sessions

19:00 - 21:20 Conference Dinner
                    


July. 21 (Sat.)

08:00 - 12:50 Academic Sessions

13:00 - 14:30 Luncheon
                    
14:30 - 17:40 Academic Sessions



July. 22 (Sun.)

Conference ends

Global Marketing Conference, Central Office, Dept. of Business Administration, Changwon National University
Sarim-dong, Uichang-gu, Changwon, Gyeongsangnam-do, Republic of Korea
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